About Alan Day Volkswagen

Alan Day Volkswagen is a family owned business that has been delivering the highest levels of customer service to its customers since 1972.

This has been achieved through the recruitment and development of some of the best people in the motor industry today.

Our team’s number one objective is to provide an unparalleled level of customer service and buying experience with honesty and trust every time.

This is our aim and if for any reason you are unhappy with the service you have received I would be pleased to .

I hope you find our website useful.

Paul Tanner
Managing Director

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Meet our Family

Sam Boulghaoui

Sam Boulghaoui

Sam Boulghaoui is our very talented Sales Manager at the prominent City Branch on upper Thames Street, in the heart of the City.

Sam started her Motor Trade Career as a Receptionist at Scotts VW in Westminster having previously been an Arabic interpreter for patients at the London Bridge Hospital. It was when the Alan Day Group took over the business in 2002 and the Westminster Branch was relocated to its current location that the senior Management team at Alan Day realised that Sam did far more then her receptionist remit. Keen to encourage new talent, Sam was promoted to Sales Executive a post she held for two years successfully.

Achieving Sales Excellence and having a great eye for detail meant that there was only one choice when a vacancy arose at the site for Sales Manager and in 2006 under the close guidance of Francie Porter, General Manager she was promoted to the position. Sam has continued to go from strength to strength in the role, 2009 being the best year ever for her personally and the site.

Sam credits her passion for true Customer Satisfaction, the complete support of her team and the unerring encouragement of Francis as the secret of her success. 'It is an unusual career choice for a woman' she acknowledges ' but really it is all about having an eye for detail and truly caring about the Customer Experience'.

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Lee Handisyde

Lee Handisyde

Lee Handisyde is a familiar face to a number of our customers having worked at our Southgate, Hampstead and Berkley Square branches for over 20 Years.

Lee (39), joined Alan Day as one of the Valeting Team back in 1989 where his determined attitude to deliver excellent quality attracted the attention of the Management Team who recognized his potential.

Having been promoted to Service Advisor at our Gruneisen Rd Branch, Lee quickly established a reputation for delivering the highest level of Customer Service, amassing an unprecedented number of Customer 'Thank You' letters and cards during his tenure.This attention to detail once again attracted the attention of the Senior Management Team at Alan Day who offered Lee the opportunity to try his hand at Sales in Berkley Square Branch where he remained for over two years and continued to deliver excellent levels of service.

When this branch sadly closed, Lee decided that his first love was the service department and took on the job of reception manager at our Hampstead site, then in 2007 Lee was once again promoted to the position of Service Manager at our Hampstead site where he and his team have made a significant impact on the customer service levels for the whole site.

Paul Tanner recognizes Lee's success at Alan Day has come from the incredible high standards he sets himself and his team, Lee will not accept poor quality on any aspect of the customer experience and this his team know and acknowledge daily. One member of the team Hutch Steuerwald is following in Lee's very big foot steps receiving the highest number of VW Gold Star Service Awards possible. Lee also acknowledges the importance of a fiercely loyal customer database which Alan Day VW is very proud to have.

Lee knows to stay sharp he must also work hard on keeping fit, this he acknowledges is easier said than done, but he is endeavoring to mix his 11 hour day and a trip to the gym into his busy schedule, he is determined this is not going to be a post Christmas fad and has set a personal goal for 2010 to run a 10k for charity. We wish him luck.